What Nitric Oxide can do for you
What is NO?
Nitric Oxide is a gas that is created by the body in the cardiovascular system. It is formed from a combination of Nitrogen (N) and Oxygen (O), and is found in most living creatures. The 1998 Nobel Prize for medicine was awarded for the discovery of the important role of Nitric Oxide in the blood system.
What does NO do?
NO is a signal molecule of key importance for the cardiovascular system. As such it plays a key role as:
- a regulator of blood pressure (find out more about this on our Research page);
- a gate keeper of blood flow to certain organs;
- a stamina enhancer via oxygen usage efficiency (find out more about this on our Research page);
- a weapon against infection.
Why is NO a benefit to athletic performance?
Research using Beet It at the William Harvey Research Institute and Exeter University has demonstrated the dramatic impact it can have on improving stamina and enhance oxygen usage efficiency. These benefits arise directly from raised nitric oxide levels derived from the dietary nitrate found naturally in beetroot. The shots are a natural way to boost Nitric Oxide levels in the blood stream and as a result, our beet it stamina shots are increasingly being regarded as the new super-fuel for athletes.